The Xbox Store is a global marketplace that connects people across the globe to everything related to computer games, consoles, apps, videos and more. For a small company like Xbox, they seem like an afterthought. But they’re doing just fine without their massive fan base. Since the Xbox Store launched in 2010, it has grown to be an integral part of the Xbox brand and is used in the majority of gaming experiences. What makes it so unique is how unique its approach to retailing is: Try a game for free when you buy it from them! That’s just what Microsoft does with its online store.